LockIn on the Big Screen

After a strong programme year and a podium finish at the National Final, LockIn secured the YES Media Award in March with their concept aimed at making society less dependent on smartphones. The award came with the opportunity to produce their own advertising spot, a chance rarely available to a young enterprise.

Together with students from the Cast / Audiovisual Media degree course at Zurich University of the Arts (ZHdK), LockIn produced their own advertising spot over the past few months. A first look was shown at the Award Ceremony of the National Final of the Company Programme. As of today, the spot is being broadcast in cinemas across Switzerland by Weischer.Cinema, screening before the main feature.

Thanks go to Weischer.Cinema Switzerland, Shining Film, and the Cast / Audiovisual Media degree course for their support as part of the YES Media Award.