In the Pintolino programme primary school pupils develop, design and produce their own products and/or services. From the brainstorming phase to the sales activities, girls and boys in primary school plan, organise and implement their common project in various working groups. They are accompanied by the story of Pintolino, which shows them the theoretical basis they need for their project.

Below you find the video that was shot with one of the pilot classes. With the win, the class was able to realize a dream: to buy their own aquarium.


Pintolino is suitable for schoolchildren from fourth to sixth grade and may be an additional interdisciplinary activity to the school plan.

The programme can be implemented in the following two versions:

  • During 12 to 20 lessons, followed by two to six weeks of sales activities outside school lessons.
  • During a "Pintolino Week" (e.g. as a one-week project), which was developed in cooperation with the canton of Aargau.


In the three working groups called Production, Marketing and Finance, girls and boys plan the realization of their ideas step by step. The different groups then present their projects to the whole class and finally they vote to select the best ones.


The pupils plan their projects in the various groups and then implement them all together. They learn to collaborate and exchange ideas. They then proceed to the actual sales activities.